

- Jochen Rädeker, CEO Strichpunkt
red dot - the award
Communicating success
The strategic use of design is become more and more important. Winning a red dot award not only shows in a very visual way that you belong to the international design elite, it also makes it possible to communicate this achievement. The red dot as an internationally acclaimed mark of quality is a decisive marketing factor that winners can use to position themselves on the international market. Winning in the red dot design award opens the door to the entire “red dot world”: the red dot label, the red dot design museum, the red dot online exhibition, the red dot design yearbook or the red dot on tour travelling exhibitions – the possibilities for using the award and communicating it to clients and partners are almost endless.



